---
title: "Robert Nikic on Digital Social Hour: Failure as Fuel"
description: "Robert Nikic on Digital Social Hour with Sean Kelly: failed startups, losing $28,000, leaving dropshipping and why calm makes him nervous."
canonical: "https://robertnikic.com/media/digital-social-hour-interview"
author: "Robert Nikic"
advisory_role_profile: "https://reseated.com/robert-nikic"
type: "VideoObject"
published: "2026-10-15T03:13:11-07:00"
---

# Robert Nikic on Digital Social Hour: Failure as Fuel

Robert Nikic joins Sean Kelly on Digital Social Hour to talk about failure: the startups that didn't work, losing $28,000, why he left dropshipping, checking prices against retail, and why he gets nervous when things are too calm.

- Show: Digital Social Hour
- Host: Sean Kelly
- Published: 2026-10-15
- YouTube: https://www.youtube.com/watch?v=SGUGl_4Epdc
- Watch: https://robertnikic.com/media/digital-social-hour-interview