---
title: "Robert Nikic: Let Investors Pick Your Product"
description: "Robert Nikic on Dropping Bombs: the hotel front desk where he watched millionaires check in, and why he lets investors pick the products he sells."
canonical: "https://robertnikic.com/media/let-investors-pick-your-product"
author: "Robert Nikic"
type: "VideoObject"
published: "2026-10-16T22:25:48.625Z"
---

# Robert Nikic: Let Investors Pick Your Product

Robert Nikic on Dropping Bombs: the hotel front desk where he watched millionaires check in, and why he lets investors pick the products he sells.

- Published: 2026-10-16
- Watch: https://robertnikic.com/media/let-investors-pick-your-product

## Transcript

I mean, at the end of the day, I was working. I was working the hotel industry myself, too, in high school. Doing what? I was doing front desk. I was a waitress, a server, whatever you'd call it these days. I'd see millionaires come up to check in every single day, see them pull out their black cards, all this good stuff. Diamond members at the Hilton itself. And something sparked me. It's like, you know, how can you beat these guys? How can you actually, how can an average everyday person just get their share off the top? Right. But the idea truly sparked was seeing these big shot investors coming in, right, spending mad amounts of money. And I was like, how can you beat these guys? You know, you don't want to be like them. How can you beat them? And I was like, these guys, most of these guys were stock market guys. And that's where the spark was, like, you know, instead of selling products that no one knows about, why can't we just piggyback off the same exact thing that these guys are investing in?