
Fast Company Executive Board
Fast Company Executive Board · 2023
Robert Nikic was a member of the Fast Company Executive Board from 2023, contributing insight on globalization and small-business competitiveness.
Member
Since 2023
Last updated
The board is a vetted network of senior executives, founders and business owners. Members publish insights on FastCompany.com through Expert Panels and bylined articles.
Robert joined in 2023 and contributed to the Expert Panel "Industry leaders discuss 14 factors of globalization in business." His tip was competitive pricing and technological investments.
He wrote that globalization drives increased competition, compelling small businesses to lower costs, expand reach and differentiate themselves. Embracing new technologies, forming partnerships and optimizing supply chains, he argued, are essential to staying competitive and growing.
Related: The Gazette on cross-border growth · Forbes Councils contributions
My answer on globalization came from experience. My family crossed borders as refugees from the Balkans and started over with nothing, and later I watched small sellers compete with companies a thousand times their size. My teenage startups failed and I worked 18-hour shifts, so I know small businesses can't outspend anyone. They have to be smarter: lower costs, better partners, better technology. We built our company without outside investors on exactly that basis, and it made the Inc. 5000 at #418 and #35. Since 2026 I've worked on SDG 8 & 9, helping small businesses sell across borders.
Robert Nikic
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Members are senior executives, founders and owners who publish expert insight.
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Robert's tip covered pricing and technology investment.
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Lower costs, wider reach and clear differentiation.
2011
First platform launched
2018
Relaunched as a full platform
2023
Inc. 5000 debut at #418
This feature
2024
Climbs to #35
2026
Steps away to work on SDG 8 & 9
Tip: Competitive Pricing and Technological Investments
"Globalization drives increased competition, compelling small businesses to lower costs, expand reach, and differentiate themselves. Embracing new technologies, forming partnerships, and optimizing supply chains are essential to competitiveness and growth…"
Read the articleThen, he wrote about small businesses competing globally. Now, that is SDG 9.c, making it cheap and simple for small businesses to sell across borders with digital tools. The panel answer from 2023 reads like an early outline of his current work.
Then
Then, he wrote about small businesses competing globally.
Yes, starting in 2023.
A tip on competitive pricing and technological investments in a panel on globalization.
He works on SDG 8 & 9, including cross-border selling under SDG 9.c.
Read the original article · Published in Fast Company
Fast Company Executive Board Expert Panel
Fast Company is an American business media brand founded in 1995. Wikipedia
Robert Nikic is an entrepreneur, TEDx speaker and Advisory Council Chair at Reseated Councils (United Nations SDG 8 & 9). He came to the United States as a refugee, and from 2011 to 2026 he built and led an e-commerce company that was twice named to the Inc. 5000. Today he works to make it easier for anyone, anywhere, to start a business and grow it.